By David Boyle and Richard Bowman, the authors of PROMPT, a resource for marketing professionals looking to use AI to grow their brands. With decades of experience in the creative industries, they understand the importance of combining human expertise with technology. In PROMPT, they provide a practical guide to using ChatGPT's AI in the context of marketing, helping readers put these tools to work for their own brands. From content and idea generation to analyzing data and gaining insights into audiences, PROMPT covers a range of topics that are essential for marketing success in the age of AI. Whether you're just starting out in the field or are a seasoned marketing veteran, PROMPT is a must-read for anyone looking to harness the power of AI and stay ahead of the competition.
